Our Morning Briefings at Hamburg Business Club
Our regular Morning Briefings, in cooperation with the Hamburg Business Club, provide you with a compact 2-hour overview of various topics in Procurement, Strategy & Performance, Sustainability, and Transformation.
Following the keynote speech, you have the opportunity to network with peers and professionals, complemented by a delicious breakfast.
Key Highlights:
At the Business Club Hamburg, our H&Z experts teamed up with Philipp M. Nastaly for an insightful discussion on how AI is reshaping storytelling, distribution, and audience engagement—and what this means for industries beyond media, from logistics to manufacturing.
In this session, we covered:
- AI is not just a tool - it’s reshaping the creative process, enhancing storytelling rather than replacing it.
- Personalization is evolving - real-time, AI-generated content is driving deeper audience engagement.
- AI-powered collaboration is the future - where humans and technology amplify creativity together.
- Smarter media distribution - AI optimizes reach and impact across platforms.
A few impressions:
Hosts:
If you have any questions, feel free to reach out.
Sven Steinert
Silke Mayer
