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COMMERCIAL VALUE CREATION

SALES & CUSTOMER EXPERIENCE

Together with rpc, we reshape how organisations attract, develop and retain customers by combining data-driven sales effectiveness, value-based customer journeys and operationalised experience design.
This integrated approach enhances conversion, deepens loyalty and ensures that every touchpoint delivers measurable commercial value.

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CUSTOMER CENTRIC GROWTH

Design journeys that sell and experiences that last

H&Z supports organisations in building sales functions that are efficient, customer-centric and strategically aligned.

This includes improving sales effectiveness, professionalising account management, designing targeted value propositions and establishing seamless end-to-end customer journeys.

Clearer structures, better tools and smarter decision-making enable teams to operate with confidence and consistency.

Customer experience becomes a growth engine — not a marketing activity.

Customer centric transformation that performs

RPC — The Retail Performance Company

rpc helps organisations design outstanding customer journeys, implement sales models and steer performance globally. As a joint venture of BMW and H&Z, rpc combines automotive grade sales excellence with consulting strength, covering consulting, coaching, qualification, talent and data analytics from one source.

Sales and Customer Experience in Practice

Customer Insights and Data Analytics

Turn data into action with segmentation, persona profiling and behavioural insights that inform sales motions and content.

CX and Journey Design

Design future proof journeys that link online and offline and translate brand into moments that convert.

Omnichannel and Store Experience

Integrate channels, roles and tools so customers get one coherent experience from first touch to service and renewal

Sales Excellence and Enablement

Equip teams with coaching, training and playbooks so the new experience is delivered consistently in the field and in retail.

Performance Management and Loyalty

Set KPIs that connect touchpoints to value, steer with live dashboards and run continuous improvement across markets.

Modern luxury car driving along a winding alpine road with green hills and mountains in the background, symbolizing how leading automotive suppliers boost strategy and performance in consulting projects.

Why H&Z x RPC

We connect strategy, people and technology to make customer centric growth real. With H&Z you get consulting excellence, cross industry expertise and hands on delivery. Together with rpc we ensure that sales and experience programmes scale across markets and channels.

  • End to end from strategy to execution

  • Proven transformation in 200+ CX projects

  • Industry expertise from automotive to retail

  • Partnership with rpc for deep sales and journey know how

READY TO ELEVATE CUSTOMER VALUE?

Explore the landscape and individual offerings from rpc or/and let’s talk about your challenges.