H&Z
H&Z Management Consulting - Consulting with head, heart and hand

Automotive Pulse Check Q1/2025

Optimism Amid Geopolitical Disruption

The European automotive sector faces mounting pressure from technological disruption, geopolitical tension, and shifting trade dynamics. Yet, the industry remains surprisingly resilient. More than 75% of leaders surveyed by H&Z report a positive or neutral outlook for 2025 – a strong signal in uncertain times.

 

Three strategic priorities are shaping the industry's roadmap:

 

  1. Targeted Growth – Investments in electrification and innovation, especially around software-defined vehicles (SDV), are accelerating.
  2. Securing Profitability – Companies focus on EBIT improvement through cost optimisation, efficiency programs, and structural consolidation.
  3. Building Resilience – Organisations are redesigning supply chains, exploring AI use cases, and evolving business models to mitigate external risks.

Let’s Shape the Future of Mobility Together

We look forward to working with you to find out how these insights can drive your strategy forward. 

Albert Neumann

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Albert Neumann

Tobias Stahl

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Tobias Stahl

Would you like to find out more? Please write to us at any time.

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