Talk to us
Data infographic showing two circles comparing values for Q3/2025 and Q4/2025; the blue circle reads 51.2 for Q3/2025, and the larger orange circle reads 56.6 for Q4/2025 with an arrow indicating an increase, representing performance improvement and business growth.
Procurement & Cost Management
11.02.2026 | Article

H&Z CPO Outlook Q4/2025

Procurement sentiment has turned positive this quarter. The latest CPO Outlook shows what’s driving the rebound and where procurement leaders are focusing next.

Procurement sentiment rebounds into positive territory

  • Latest European CPO Outlook Sentiment Indicator: 56.6
  • Up from 51.2 last quarter (+5.4 points | approx. +10.5%)

After a prolonged period of declining confidence, procurement sentiment has moved decisively above neutral. The latest Pulse Check shows a clear improvement in how CPOs assess supply chain stability, marking a shift from stabilisation to renewed, though cautious, optimism.

The Outlook

Procurement sentiment rebounds, signalling greater stability into 2026

Line graph illustrating supply chain sentiment index (neutral=50) of 103 respondents, tracking quarterly changes from Q2 2023 to Q4 2025. The index rises above 50 in Q3 2023, gradually declines toward Q1 2025, then increases again by Q4 2025, indicating mixed sentiments with a recent upward trend.

What’s driving this shift? 

Several factors are contributing to the improvement in sentiment:

  • Improved cost control, as inflationary pressure eases and organisations regain visibility across spend
  • Greater supply chain transparency, supporting earlier risk identification and mitigation
  • Stronger data foundations, enabling more confident decision-making
  • Clearer internal ownership, particularly across procurement, IT and executive leadership
  • More predictable trade conditions, reducing short-term volatility compared with prior quarters

 

Procurement priorities remain focused on fundamentals 

Despite improving sentiment, procurement priorities remain disciplined and execution-led.

Infographic showing sourcing priority breakdown by category across three time periods (Q1/2024, Q1/2025, Q4/2025) with doughnut charts illustrating shifts in cost, resilience, quality, sustainability and innovation priorities.

Where are CPOs focusing their procurement strategies? 

Short term

  • Cost control and productivity initiatives to protect margins
  • Supply chain transparency to support risk monitoring
  • Data quality improvements to strengthen decision-making

Mid term

  • Supply chain resilience through diversification and dual-sourcing strategies
  • Strategic supplier relationships to improve stability and performance
  • Digitalisation in procurement, including AI-enabled tools to deliver efficiency at scale

Looking Forward 

As sentiment improves, procurement leaders are shifting from crisis management towards controlled optimisation. While resilience and cost discipline remain dominant, improving confidence is allowing CPOs to selectively re-engage with digitalisation and capability-building initiatives.

The outlook suggests a measured transition, from stabilisation to structured progress, as organisations prepare procurement functions for 2026.

Get in Contact with our expert

Connect with our experts to discuss how the latest CPO Outlook impacts your procurement strategy and how to translate sentiment shifts into practical action.

Richard McIntosh

Partner
Richard McIntosh

This could also be Interesting to you

Low-angle view of a modern glass skyscraper reflecting a blue sky with scattered clouds, representing corporate ambition, growth, and the high-rise perspective of business consulting.
Deep-Dive
 

Gain transparency, cut structural inefficiencies, and free budget for innovation through data-driven benchmarking, sourcing optimisation, and hands-on implementation.

Data infographic showing two circles comparing values for Q3/2025 and Q4/2025; the blue circle reads 51.2 for Q3/2025, and the larger orange circle reads 56.6 for Q4/2025 with an arrow indicating an increase, representing performance improvement and business growth.
Article
11.02.2026

Procurement sentiment has turned positive this quarter. The latest CPO Outlook shows what’s driving the rebound and where procurement leaders are focusing next.

PulseCheck Q4 2025 report cover in blue design representing business consulting insights
Pulse Check
16.12.2025

Explore how procurement drives AI, digitalisation and sustainability while managing risk and execution challenges into 2026.