The value chain follows the corporate strategy in order to meet market requirements in the best possible way at all times.
The general conditions for special machinery manufacturing have become increasingly challenging in recent years due to accelerated technological developments and tougher competition.
At the same time, new business models, innovation management and the digitalization of products and services are creating a multitude of opportunities in the market. From an internal perspective, it is now more important than ever to ensure a robust supply chain and sophisticated process integration.
Strategic focus
For products and services, the strategic focus on exports “Made in Germany” is now often complemented by a “local for local” mindset.
Process integration
Due to the high share of purchased materials in material costs due to raw materials, parts and modules, as well as services in the area of field assembly and services, integrated processes are essential.
Digital Trends
Digitalization is also a development driver in this industry, both for production and service.