H&Z
H&Z Management Consulting - Consulting with head, heart and hand
11/06/2025

Supplier Profitability at Record Lows: How Automotive Suppliers Can Regain EBIT Strength

H&Z’s latest study reveals a troubling picture: supplier profitability in the European automotive sector has reached historic lows. Drawing on financial data from 93 companies, the report outlines deep-rooted challenges and introduces six high-impact levers to help businesses boost EBIT improvement and regain stability.

Booklet of a Supplier Profitability Study

The Perfect Storm: Structural Pressure and Cost Challenges

Automotive suppliers are facing an unprecedented combination of inflation, regulation, electrification impact, and geopolitical instability. These dynamics are reshaping the industry:

 

  • Margins are under historic stress
  • Transformation efforts are outpacing financial resilience
  • Many suppliers are “riding two horses” — stuck between the old ICE world and the EV future
  • Despite growing revenues in some areas, true profitability remains elusive

 

On top of this, Asian competition — particularly from China and Korea — is accelerating, creating a divide between resilient winners and struggling survivors.

Whats Inside?

  • Supplier profitability is structurally weakened: EBIT margins remain below pre-COVID levels, especially for small and mid-sized automotive suppliers
  • Growth does not equal resilience: Only a small number of players qualify as “Winning Champions” with sustainable EBIT
  • 10–20% of product portfolios are value-destructive: These “bleeder” programs drain more margin than the rest can recover
  • 3–5% EBIT is no longer enough: Modelling shows that a long-term viable EBIT margin must be ~7%
  • Refinancing risk is rising: Low equity ratios and increased capital costs mean strong margins are now essential
  • Asian suppliers are gaining ground: Fast go-to-market cycles, BEV focus, and cost advantages drive their lead
  • The BEV trap is real: Electrification impact can inflate the top line while compressing profit margins

Read the full Study and Unlock Strategies to Regain Supplier Profitability

Four Supplier Archetypes: Where Do You Stand?

 

H&Z categorises companies into four archetypes — each with its own risk profile and transformation urgency. Understanding where your company stands is the first step towards a realignment strategy.

Quadrant Hover Tool
Winning Champions

Winning Champions

  • Best-in-class performers combining profitability and strong growth
  • Suppliers successful scaling while maintaining strong financial performance, likely through innovation, efficiency, and pricing power
Stable & Selective

Stable & Selective

  • Focused on profitability, but lacking growth momentum
  • Suppliers maintaining solid margins through efficiency and pricing discipline but struggle with expanding market presence
Struggling Survivors

Struggling Survivors

  • Profitability and growth challenges – weak margins and stagnant revenue
  • Cost inefficiencies, pricing pressures, or market position with commoditised products may be key factors
Growth at any Cost

Growth at any Cost

  • Expanding aggressively while sacrificing profitability
  • Suppliers prioritise market share over margins, often relying on price concessions or high investment in unprofitable projects

Connect with Our Experts to Learn More

Albert Neumann

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Albert Neumann

Tobias Stahl

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Tobias Stahl

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